attract. engage. retain.
You may have the most unique organization out there, with incomparable products or services, but how do your customers know that? Even if you have done everything else right, but are not telling your story, you might as well not exist.

Do you need to get your message seen, heard and out into the world? Would you attract more business if you could shape what’s most distinctive and authentic about your company into something tangible and communicate that to potential customers?

We help define your voice and create a compelling brand that will inspire leaders, engage your workforce, and tell the story of who you really are. The newsLINK Group is a full-service communications agency that specializes in custom media with a focus on content marketing for trade associations and professional service firms.

Telling your story with consistent and high-quality communication is key in client retention and customer growth. Keeping your audience loyal to you is what we do.

Let us help you get your message out of the noise. Define what makes your company compelling and interesting, and then build it into the message to your target market.


  • Words to Avoid for 2013
    Words to Avoid for 2013

    Words are a great deal like fashion. Some words are classics, and some are fads. Watching those fads is a sport with at least one fun annual tradition to help you avoid the worst trends currently [read more]

social media

  • Social Media

    We post news on our Facebook page and our awards on our Pinterest page. We'd love for you to check us out and let us know what you think!


  • The Newslink Publications

    Social media represents an opportunity for any association to develop connections with people and other organizations in a way that was simply impossible even a few decades ago. Read our new book [read more]